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Does laser TV rely on this and QLED, OLED TV competition?
In the realm of smart home networks, the TV market often seems dominated by high-end offerings like QLED and OLED displays, which are frequently seen as the pinnacle of modern television technology. These innovations are thought to represent the future direction of the TV industry, with few rivals capable of matching their quality. However, this narrative overlooks another significant contender in the premium TV space: laser TVs. These innovative devices are making waves by offering consumers the chance to experience massive, high-definition screens at an affordable price point.
Most people are aware that when it comes to QLEDs and OLEDs, scaling up the screen size becomes increasingly challenging and costly. For instance, Sony’s 100-inch LCD TV retails for around half a million yuan, while LeTV’s 120-inch model costs a staggering 419 million coins. Even LG’s latest 77-inch OLED TV comes with a price tag nearing 200,000 yuan.
In stark contrast, laser TVs offer a significantly lower price tag for similarly impressive sizes. A laser TV with a screen measuring over a hundred inches can often be purchased for just tens of thousands of yuan, sometimes even under ten thousand. Recently, Xiaomi, a well-known internet brand, created a stir in the industry by launching a 150-inch laser TV priced at a shockingly affordable 9,999 yuan. This move sent ripples through the market, drawing considerable attention.
Xiaomi isn’t alone in championing laser TV technology. Hisense, another major player in the domestic market, has also been at the forefront of advancing laser TV innovation. Hisense has consistently delivered products with exceptional quality and advanced features, including the pioneering launch of 4K laser TVs, further solidifying its position in the domestic market.
From a technical standpoint, laser TVs stand out with remarkable performance. Unlike traditional TVs, laser TVs use lasers as their light source, dramatically increasing screen brightness. Theoretically, lasers boast superior monochromaticity, allowing for more accurate color reproduction. This results in a color gamut that can surpass that of OLED screens by up to 110%.
Additionally, laser TVs consume far less energy than their counterparts, and their lifespan is notably longer than both standard projectors and typical TVs. Another key advantage lies in their ultra-short throw projection capabilities, which require minimal distance between the projector and the wall. With a throw ratio of 0.25 or less, a laser TV can project a screen larger than 100 inches from just half a meter away, making them highly practical for everyday viewing scenarios.
With these numerous benefits, and thanks to advancements in technology and production by companies like Hisense and Xiaomi, along with support from emerging internet brands such as Micro Whale and Nut, laser TVs are poised to rapidly gain popularity in the large-screen TV market. Their future market performance is undoubtedly something to look forward to.