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The Road to Redemption for TV Manufacturers: Education Becomes an Important Mission for Television
In the early days before private schools emerged, ancient people would gather under trees to listen to their teachers. In an era when electricity was still a luxury for most families, green ants brewed wine, and people gathered around the oven, chatting about life and sharing dreams of becoming scientists. Later, with the arrival of television, families sat together in front of the screen, sharing the same content. Back then, TV content was scarce but high quality, and actors treated every performance with great care. Though the technology was basic, it created timeless classics. Television became a key channel for learning about the world.
As technology advanced, special effects improved, and the entertainment industry expanded. Gossip filled the air, and the focus shifted from education to entertainment. With the rise of mobile internet, people moved away from the living room, and TVs became more like decorations than central hubs. Despite this, the role of television as a family gathering point hasn’t disappeared. The shift to mobile devices has made family time less frequent, leaving a sense of emptiness that makes many resistant to rapid technological change. Returning to the living room, sitting together, has become a rare luxury.
Amid calls for educational modernization, television's potential in education is being rediscovered. As a household staple, TV has unique advantages in delivering quality education to all, especially in the digital age. Smart TVs now support human-computer interaction, voice control, and more, transforming them into powerful educational tools. With big data and AI on the rise, the role of television in education is evolving, moving beyond entertainment to become a platform for learning and growth.
Today, television is no longer just about watching. Alongside entertainment, "edutainment" has become a new trend. Education is returning to its roots, and so is the purpose of television. Only by embracing its educational mission can TV reclaim its place as the heart of the home. From educational programs to smart learning platforms, TV is proving its value in fostering knowledge and critical thinking.
The Internet’s rapid development has brought new technologies to education. When schools were closed due to snowstorms, TV-based learning became a solution. Experts emphasize that education informatization should serve broader social goals, not just classrooms. Through partnerships between TV manufacturers and universities, educational resources are reaching remote areas, helping bridge the gap in access to quality education. Companies like Skyworth have already launched initiatives to bring education to mountainous regions, showing the power of TV as an educational tool.
Education is the foundation of social equity, and TV plays a vital role in making it accessible to all. For low-income families, students with disabilities, or those needing continuing education, TV offers affordable and reliable learning opportunities. It provides a way to learn without leaving home, ensuring everyone can access valuable knowledge. With millions of users and rich data, TV companies are well-positioned to shape the future of education.
The 19th Party Congress emphasized the importance of prioritizing education, aiming for a strong educational nation. Future directions include expanding education beyond classrooms, supporting national development, and improving governance. TV, as a key platform, is essential in achieving these goals. From rural schools to urban homes, television is helping build a more inclusive and equitable education system.
Education is a huge market, with vast potential for innovation. As AI integrates into smart TVs, user interaction becomes more natural, and content delivery more diverse. This creates ideal conditions for cultivating independent learning in children. Whether through technology, user experience, or business models, TV holds a strong position in the education sector.
To build a prosperous society, education must come first. TV manufacturers must focus on providing meaningful learning experiences that meet the needs of millions. While the industry talks about "smart manufacturing," true progress lies in nurturing talent. As part of the education chain, TV's educational mission is just beginning. Together with the country, TV makers can create a smart home ecosystem that supports lifelong learning and promotes educational modernization through informatization.