Layout of global market Seoul Semiconductor LED products exported to more than 60 countries

On March 25, Seoul Semiconductor Co., Ltd. announced that it has exported LED products to more than 60 countries through its active implementation of its global marketing strategy. In the past 10 years, the export volume of LED products has increased by 20 times, exceeding 500 million US dollars (3.1 billion yuan). This export growth is due to global sales and marketing activities, such as strengthening the sales network, actively participating in exhibitions, advertising and so on.

It is understood that Seoul Semiconductor Corporation set a record sales of US$100 million in 2007, which was US$400 million in 2010. In 2012, it achieved US$770 million in total sales, of which 67% was export sales, and the estimated export value in 2013. Will exceed 80% of total sales. Due to export-oriented strategies and unique brands such as “Acrich” and “nPola” (it has been proven that its lumen output based on the same surface area has been increased by 5-10 times compared to conventional LEDs), Seoul Semiconductor has achieved sales performance in global LEDs. Ranked fifth in the packaging manufacturing industry.

In order to open up the global LED market, Seoul Semiconductor began to establish a global sales network in the early stages. In 2003, an overseas branch office was established in Japan, and overseas sales offices were established in the United States, Europe, India, and Taiwan. At present, Seoul Semiconductor has preempted the global market through four local corporations (US, Europe, Japan, China), 40 overseas branches and four production bases in the US, Europe, North America and China. And through the 150 agents in the United States, China, Japan, South America, India and Southeast Asia, we provide high quality LED products around the world. Seoul Semiconductor has hired world-class LED experts to form a professional global sales team responsible for the market operations of each country.

Seoul Semiconductor's marketing team leader said: "Seoul Semiconductor has been committed to research and development for 20 years and strives to provide high-quality products with exclusive technology to the world. Currently, Seoul Semiconductor has more than 10,000 LED patents and exports. To more than 60 countries."

(This article is submitted by Seoul Semiconductor)

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