Aucma Air Conditioning 2018 Core Customer Strategic Cooperation Seminar Held
On March 6, 2018, the Aucma Air Conditioning Core Customer Strategic Cooperation Seminar titled “Joining Together • Win-Win Together†took place in Qingdao. Industry leaders and core customers from across the country came together to explore new strategies for 2018 and discuss ways to elevate product innovation and customer collaboration.
Wang Yingfeng, General Manager of Aucma Air Washing Division, highlighted that the air-conditioning industry experienced significant growth in 2017 and is now entering a more competitive phase in 2018. With China's rising middle class driving consumption upgrades, the market remains highly dynamic. To stay ahead, Aucma will focus on consumer-driven R&D, emphasizing product leadership, efficiency improvements, marketing innovation, and collaborative growth. By leveraging data insights, smart design, energy efficiency, and intelligent features, Aucma aims to deliver superior value and maintain a strong market position.
In 2018, Aucma’s marketing strategy will be centered around four key areas: product excellence, network expansion, regional focus, and customer engagement. The company introduced the Core Customer Strategic Cooperation Model 2.0, aiming to strengthen partnerships and create a mutually beneficial platform for long-term success.
During the event, Aucma unveiled the Linglong Cyclone Variable Frequency Jiya series art cabinet, a standout product featuring a sleek design, ultra-quiet operation, and an efficient cooling and heating system. It has become a new highlight in Aucma’s product lineup.
Additionally, Aucma launched its smart air conditioning voice assistant, offering seamless voice control without the need for Wi-Fi or apps. This innovative feature enhances user convenience while ensuring privacy, making it a perfect fit for modern, tech-savvy lifestyles.
The company emphasized that customer trust and support are vital to its continued success. Aucma’s representative expressed a commitment to align with market trends and consumer expectations, working closely with partners to achieve shared growth and long-term win-win outcomes.
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