Recently, Ant Financial has introduced ZOLOZ, a trusted identity platform that offers higher accuracy and security. This development has sparked discussions about its potential impact on the industry. Ant Financial officially launched Zoloz, a global trusted identity platform, and announced that it would open up its world-leading financial-grade biometric technology. With the rise of biometric authentication, the application of such technologies is expected to grow significantly. However, this also puts pressure on other companies that have already established themselves in the financial-grade biometric market. In today's digital age, people manage numerous online accounts and often face the challenge of remembering multiple passwords. Many resort to using the same password across all platforms, which increases security risks. Others use different passwords but find it hard to keep track. Fortunately, new technologies like fingerprint scanning, facial recognition, and voiceprint verification are making it easier to prove one’s identity without relying solely on traditional passwords. The goal of ZOLOZ, an independent platform developed by Ant Financial, is to simplify and speed up the process of proving "I am me" by leveraging biometric technology. The name Zoloz was chosen because it sounds similar to the Spanish word "solos," meaning "one" or "unique." The brand logo is symmetrical, symbolizing that whether you're online or offline, in the digital or physical world, each person is unique. ZOLOZ aims to identify and verify individuals through biometrics, offering a secure and reliable method for authentication. ZOLOZ Expansion The launch of ZOLOZ wasn't unexpected. Ant Financial has been actively investing in biometric technology for years. In September last year, they acquired EyeVerify, a company specializing in eye recognition technology. EyeVerify uses eye data as a form of authentication, replacing traditional passwords. Their product, Eyeprint ID, allows users to unlock devices or log in using their eyes. Ant Financial had already integrated this technology into Alipay before the acquisition and plans to expand its use further. Notably, Toby Rush, the CEO of EyeVerify, now leads the ZOLOZ initiative. Alipay has also been using facial recognition for two years, applying it in various financial scenarios. Over time, Ant Financial's biometric technology has become highly accurate, serving over 200 million users and processing more than 2 billion verifications. After continuous optimization in real-world financial applications, it's now ready to be shared with external partners, supporting the growth of inclusive finance. On September 1st, Alipay introduced face payment at KFC, marking a major step toward commercializing facial recognition. Then, on September 14th, Alipay partnered withèœé¸Ÿ (Cainiao) to bring face recognition to the logistics industry. These developments show how deeply embedded facial recognition is in Ant Financial's ecosystem. Challenges in Financial-Grade Biometrics According to reports, ZOLOZ provides three key features: However, financial-grade biometric systems require much higher standards than those used in general internet applications. To ensure user safety, Alipay still requires phone number verification alongside face recognition. As Chen Jidong, head of biometric identification at Ant Financial, explained, even a small error rate could be significant when dealing with hundreds of millions of users. Additional risk control measures are in place to minimize errors. Currently, 1:N face recognition is well-established, but the real challenge lies in reducing the N value through other means. Ant Financial plans to do so, allowing users to avoid entering full phone numbers. ZOLOZ, which focuses on financial-grade face recognition, is said to be more accurate than Apple's Face ID, achieving similar results through software algorithms while being more universally applicable. Chen Jidong also mentioned that ZOLOZ will operate as a separate brand, not only emphasizing the importance of biometrics but also aiming to better serve customers and everyday users. What's Next for ZOLOZ? Ant Financial's "face payment" and "face delivery" initiatives have raised eyebrows among face recognition companies. With the launch of ZOLOZ, many are wondering if it will go it alone or continue collaborating with existing biometric firms. When asked, an internal staff member from Defiance Technology said, "The details aren't clear, but developing underlying algorithms is extremely difficult." This suggests that ZOLOZ may not be building its own core biometric algorithms independently. Zhang Xingwang, General Manager of Cloud Technology Finance Department, stated that ZOLOZ is likely to continue working with specialized biometric companies, focusing on market operations rather than R&D. While this approach benefits from Ant Financial's brand power, Zhang noted that ZOLOZ may mainly influence smaller private financial institutions, not large banks or insurance companies. Despite these limitations, Zhang believes that ZOLOZ could raise the overall standard of biometric technology. However, he also expressed concern that smaller startups might end up doing the work for big players. Ant Financial, however, denied this speculation, stating that ZOLOZ is an internal brand with proprietary technology. 4D Laser Level,Laser Level Standard,Wall Mount Laser Level,Multiple Laser Level Guangdong Tumtec Communication Technology Co., Ltd , https://www.gdtumtec.com